What Can Consumer Goods Companies in China do to Help Achieve Carbon Peak?

Abstract

The consumer goods industry is closely related to people's lives and affects everyone's food, clothing, housing, and transportation in almost every way. As consumers' consumption levels rise, they demand higher quality and are more concerned about the impact of their consumption behavior. In the context of China's rapidly awakening consumer consciousness, carbon neutrality is not just a public service project but a must for consumer goods companies to fulfill their social responsibility, meet consumer demand for sustainable products, optimize their business model, and meet the needs of investors. Globally, leading international consumer goods companies are developing carbon neutrality in full swing and have been widely recognized by consumers, investors, and other sectors of society. However, most of the domestic companies have started late and are still at the stage of asking questions. By analyzing the development experience of leading consumer goods giants, the author has proposed the discussion of strategies for consumer goods companies in China to help achieve a Carbon Peak by using case studies, analogy analysis, and benchmarking to provide guidance for consumer goods companies on their carbon neutral journey.