Digital Silk Road between China and Vietnam: A Study on the Economic Impact of Pinduoduo in China and Vietnam

Abstract

With the growing China-Vietnam economic partnership, the Digital Silk Road, integral to the Belt and Road Initiative, offers new prospects for strengthening economic links between the two nations. This study employs a literature review to clarify the Digital Silk Road's concept and its role in advancing Sino-Vietnamese economic collaboration.Focusing on Pinduoduo's impact, we scrutinize its progress in the Chinese and Vietnamese markets, investigating its mechanisms for shaping both economies – encompassing market expansion, innovative entrepreneurship, and job creation.Furthermore, this research outlines Pinduoduo's alignment with the Belt and Road Initiative, exploring its potential in deepening China-Vietnam economic cooperation. The findings underscore Pinduoduo's positive contribution as an e-commerce platform within the Digital Silk Road's cooperative framework, furnishing actionable insights to strengthen Sino-Vietnamese economic ties. This study concludes by offering practical recommendations and prospects to foster increased cooperation within the Digital Silk Road initiative.