Take the cultural and creative products of the Forbidden City as an example to explore the role of China’s cultural and creative industries in promoting traditional culture

Abstract

Since the dawn of the Internet era, as China's economy has grown, so too have the spiritual and cultural demands of its people. This has led to a sharp rise in the demand for high-quality cultural products and a corresponding boom in the cultural and creative sectors. A growingly significant component of China's sector of cultural communication is the cultural innovation industry. The discourse surrounding the economic advantages derived from the cultural and creative industries has intensified as these sectors have gradually grown in size. Still, there is a dearth of knowledge on the contribution and function of the creative and cultural industries in the propagation of traditional culture analysis and its process of cultural dissemination. This study describes the amazing product of the Forbidden City Cultural and Creative Series in order to better understand the value other than the economic value brought by the cultural and creative industries, to make more efficient use of cultural and creative products, and to make traditional culture more deeply rooted in the hearts of the people. In order to better preserve, promote, and make use of China's spiritual and cultural legacy, talk about the beneficial effects of the creative and cultural industries on the country's traditional culture in the context of the mobile Internet era.