A Framing Analysis of News Reports on the Canton Fair from SCMP and CGTN

Abstract

Canton Fair, the biggest and the most long-standing trade fair of its kind in China, had attracted reports from various news oultlets. As a Chinese government-affiliated news agency, CGTN is expected to report on the fair in a positive tone that aligns with official perspectives and provide detailed exclusive information. On the other hand, the South China Morning Post, being more editorially independent, is likely to report on the fair in a more subjective manner and insights from gobal perspectives. This paper revealed that news coverage on the Canton Fair from South China Morning Post (SCMP) and CGTN from 2020 to 2023. Based on the participatory observation in a news coverage production system of China, this study revealed that a usful strategy is built on a practice system in two different medium. Such a system provides a theoretical foundation for medium to train reporters. In this process, the platform uses systematic methods to describe and solve problems with the help of big data technology.This paper mainly contributed to the developement of different news agencies, while it issues about promotion to quality of news coverage.